The Engine Room

Strategy
Identity
Digital

 

The Engine Room helps social change organisations increase their impact through smarter use of data and technology. They work directly with local activists all over the world and partner with major not-for-profits including Amnesty International and Médecins Sans Frontières to help them imbed responsible data practices in all their advocacy and activism.

A clear purpose

Born in academia, and dealing with complex technical concepts, The Engine Room were struggling to explain their offer in non-academic language. We worked with their leadership team to help clarify their story, and simplify their message, giving them a clear overarching purpose – to Accelerate Social Change.

Open source and open minded

We radically overhauled their identity and frontline communications, giving them an approachable visual framework that reflects their open source principles and open-minded approach.

"Working with Article was a revelation. We have always struggled to articulate what we do in compelling and accessible ways. Article listened, did a lot of hand holding, and led us to a brand and online identity that we are very proud of."

Alix Dunn, Executive Director